TALLER ATLÁNTICO CONTEMPORÁNEO
Contemporary music ensemble conducted by Diego García Rodríguez and formed mainly by musicians from the Orquesta Sinfónica de Galicia and the Real Filharmonía de Galicia.
Andrea González manages the TAC in the 2018/2019 season creating a new branding nourished by corporate image, photographs, presentation video, web and artistic dossier. The new image is conceptualized in three identity elements: the workshop as a space for creation, water as an Atlantic identification, and the industrial as modern and contemporary. Based on this trinomial, the visual material is developed in the Navantia shipyards and identified as corporate colors yellow, blue and anthracite.
The TAC logo was created by Guillotina Estudio and is built from its acronym that creates an isotype through the visual representation of the ‘bicycle’ (symbolically important in the birth of the collective) and the image of the tuning fork (musical reference). In addition, a geometric, modern and elegant dry stick typography is used.
The new image of the TAC led the Festival Internacional de Santander and the Quincena Musical de San Sebastián to program the ensemble in the same season.